layouts, color choice, links and more

19 Nov

Websites are apart of our daily life.  They have become a very reliable source of just about any piece of information and service that you can image.  Webpage design has changed a lot as websites have become increasingly popular and reliable.  Here are four different websites that I have found to be visually appealing and successful for different reasons.

J.Crew’s website is a very clean and classic website.  It uses whitespace very successfully and attracts viewers of all age groups.  I think that that is one of J.Crews most successful characteristics.  I find J.Crews webpage to be very easy to navigate through,  Across the top of the page they have links that lead you to different pages on the website and on the left hand side of the homepage, J.Crew has links that leads you to different collections the store is involved in.

Free People is another online shopping website that does a successful job at displaying their clothing to their customers.  It is very easy to navigate.  My favorite design element of this website is the way that they use small detailed drawings that give the website a more casual feel.  It gives the feel a very welcoming feel.  The website is clean and very manageable. When you lead your mouse over the different links the rest of the page increases its transparency and the focus is on the link where your mouse landed.

Coach has another great example of a website.  Its use of color to put on the page is what makes this website so successful.  I really love how the colors are pulled from a single color image that is placed next to black and white images.  This gives the website such a clean look to it.  I think that it also attracts the viewers to the coach products.  It gives the products a nice appearance.  The black sidebar with white links is a very nice touch to the webpages overall appearance.

Blockbusters website is also a successful website however I do not like it as much as the other three that I have spoken about.  I think it is a little cluttered but it still is easy to manage even with all of the clutter.  It has the bar to navigate to other pages right at the top of the website so it is easy find against the clutter.  I think it would have been more successful if they used less background color then they did.  This would give the images less clutter because there would be less mixed color use.

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One Response to “layouts, color choice, links and more”

  1. A Graphic World II November 26, 2010 at 8:57 am #

    Very nice job, however I wish you would have added a little more technical discussion to back up your valid points.

    -Bridget Streeter

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