Simple clear type

17 Nov

The type in this magazine layout isn’t anything fancy, and yet it still creates a successful magazine layout. First, there is a nice color gestalt created between the image and the text. The image is essentially black and white with blue highlights which is recreated in the text headline. Also, the simple sans serif in the headline is very readable and clean. The deck head is a serif which creates a good contrast, while also maintaining high readability. Finally, by making the deck head type a little transparent, it ensures that although the layout is not very graphically complicated, the picture and headline are still the first thing the reader sees. The transparent deck head almost begs the reader to read it and find out what really is going on in the article.

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One Response to “Simple clear type”

  1. A Graphic World II November 26, 2010 at 8:49 am #

    You are still behind a post.

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